GETTING STARTED WITH 

CAMPAIGN / STRATEGY / CREATIVE
 

CLIENT: DEVIANTART DATE: FEBRUARY 2020

DeviantArt prompted their online community of 45 million users to Get Started creating art!  To encourage this activation we filmed 10 creatives to "quick draw" something they randomly chose from a bowl. The goal of this campaign was to generate engagement from the community in the form of submissions, comments and views.  We strategically chose to make the example art less intimidating then other campaigns to engage the amateur art audience and build rapport with them on the site. 

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ENGAGE

Phase 1 was to build some hype awarness blah blha blah blah 

GROW

Phase 1 was to build some hype awarness blah blha blah blah 

ACTIVATE

Phase 1 was to build some hype awarness blah blha blah blah 

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SUBMISIONS

Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

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 ©2020 JULIAN SCHRATTER ALL RIGHTS RESERVED

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